WE ARE A BOUTIQUE
BRANDING HOUSE
MARRYING
STRATEGY & DESIGN
Jeff Beck
STRATEGY
Elena Beck
DESIGN
We believe the marriage of strategy and design is how great brands tell a single, cohesive story that builds deep, committed relationships with consumers.
What We Build Best:
Strategy
Brand, Category & Mentor Audits
Brand & Packaging Semiotics
Secondary Research Gathering & Primary Research Analysis
Brand Architecture
Brand Positioning
Naming & Copywriting
DESIGN
Logo Design
Packaging Design (Conceptualization to Final Art)
Visual Identity Systems
Brand Guidelines & Standards
Brand Collateral
Merch & Swag
Being a small husband and wife branding house, we customize our engagements to suit your needs, even if that means splitting up.
How We Work With You:
Just need
strategy?
Work with Jeff
Just need
design?
Work with Elena
Need THE
MARRIAGE?
Work with Both
This means we can operate as a boutique “agency” together or as independent contractors and freelancers individually—perfect for brands and agencies of any size and need.
We’ve worked with some amazing clients across our careers, but there’s no denying we specialize in the world of FMCG, especially food and beverage.
Kraft Heinz • The Campbell's Company • Tyson • Sargento • Aldi • Greenleaf Foods •
Kraft Heinz • The Campbell's Company • Tyson • Sargento • Aldi • Greenleaf Foods •
Molson Coors • Pepsico • Constellation Brands • Charleston Beverage Co • Diageo •
Molson Coors • Pepsico • Constellation Brands • Charleston Beverage Co • Diageo •
Kenvue • Walgreens • Duke Cannon Supply Co • Greenworks Tools • Freeosk • Central Garden & Pet • KinderFarms •
Kenvue • Walgreens • Duke Cannon Supply Co • Greenworks Tools • Freeosk • Central Garden & Pet • KinderFarms •
So whether you’re an existing partner, returning friend, or new acquaintance, we look forward to helping you bring your brand to life.
Just reach out to (re)connect.
↓